Welcome to Coach Kerry!

We are passionate about helping women achieve their fitness goals and live their healthiest, happiest lives.

Founder Kerry Ashcroft, understands first hand that women have unique fitness needs and goals. That's why we offer personalised coaching and nutrition plans that are tailored specifically to women's bodies and lifestyles. Our coaching philosophy is based on empowering women to be strong, confident, and healthy, both physically and mentally.

An accredited Sports Nutritionist and professional figure athlete, coach Kerry provides a supportive and inclusive environment where women can feel comfortable and confident in their fitness journey. We believe that fitness should be enjoyable and empowering, not a chore or a punishment.

Offering a variety of coaching programs to meet the needs of women at all fitness levels. Whether you're just starting out or you're an experienced athlete, we've got a program that's right for you. We also offer regular team training sessions, workshops and team photo shoots where you can connect with other like-minded women and find inspiration and motivation. And most importantly have fun!

Thanks for choosing Coach Kerry as your partner on your fitness journey. We're excited to help you become the strongest, healthiest, and happiest version of yourself.

Our Services

Founder and owner Kerry is an SNA Accredited Sports Nutritionist who specialises in:

  • Personal Training

  • Nutrition coaching

  • Photo shoot prep

  • Figure and female body building posing

More about Coach Kerry

Born in the UK, I moved to Australia over 10 years ago with my husband and 2 daughters.

Fitness has always been a big part of my life, from running half marathons to martial arts, I’ve always tried to challenge myself while having fun.

In my early 20’s my interest in nutrition began, but as with many of us it was focused solely on diets and fat loss. For over a decade I tired every diet and fitness craze going, all with varying levels of success. I would see quick results that were sadly short lived.

It wasn’t until I moved to the Sunshine Coast that I discovered my love of weight training. Joining a gym to meet new people I took part in a 8 week challenge, which combined the cardio fitness I was used to, along with strength training. I ended up winning the challenge, as it turns out I am quite strong, and this was the catalyst that started my passion for body building. Competing in multiple competitions, winning 13 State and National titles, including gaining professional status in 2019.

Whilst bodybuilding is still my first love,  during COVID with the closure of public gyms, my focus turned to performance sports, such as cross-fit and trail running. In true Kerry style, what started as a bit of fun progressed quickly into running ultra marathons and competing in cross fit competitions – as may have now realised I don’t do anything by halves!

I can honestly say this stop gap into performance sports was my ‘light bulb’ moment. Witnessing females of all shapes, sizes and ages smashing their fitness goals and achieving things you wouldn’t expect them to achieve was empowering and inspiring. Coming from the 90’s era, always being body conscious I began, for the first time, to fall in love with my body for what it was able to achieve rather than what size dress I was wearing.  As a coach and mentor, the best part of my job is seeing other women come to this realisation too!

Contact Us

Whether you’re keen to start your fitness journey with us or have more questions, we’d love to hear from you.

Drop your details into the form and Kerry will be in touch :)